Pac-12 Television Deal Press Conference

David Ubben pulls one of the most ridiculous arguments out of his ass and defends the Big 12/10’s contract as still being better than what the Pac 12. His arguments are laughable. He starts out on a completely unrelated topic, parity. He argues that the Big 10 splits revenue evenly and Ohio State ends up winning the conference every year. He even tries to reference the fact that in the SEC the 5 championships have only been won by 4 teams?!?!

He starts hitting the pipe real hard when he finally gets around to addressing the huge gap in revenue that now exists between the Pac 10 and the Big 12/10. His argument is that, yeah the Pac 12 scored a major coup in revenue generation but the Big 12/10 will be able to top that (IN FOUR YEARS!). By then each of the Pac 12 teams will have earned 84 million while most of the Big 12/10 teams will have earned 43 million. He figures Americas hunger for college sports will not be quelled by the time the Big12/10 contract is up which should continue to increase market demand and the value of a Big 12/10 contract. While I don’t disagree that viewers will continue to demand more live football David completely ignores the debacle that almost burnt the Big12/10 to the ground. Apparently he assumes the almost solidified mass exodus was just a onetime flair up. I think there might even be a good chance that a Big 12/10 team (Texas A&M) might even bolt before contracts are up for renegotiation.
 
This again highlights how CU landed in a much better position monetarily, academically, and we won’t have to read one of the worst blogs in sports history. Thank you Larry Scott, thank you Mike Bohn and thank you Ted Miller.

http://espn.go.com/blog/big12/post//id/28432/did-the-pac-12-upstage-the-big-12s-tv-deal?utmsource=twitterfeed&utm_medium=twitter

departments to bring back sports that had been cut.

Does a portion go to the academic side of the university?

Any word on cost of the PAC 12 Network for viewers?

. Athletic department expenses primarily go to facilitates, administrative salaries (athletic department staff), bonuses, athletic student aid, and coach/staff salaries.

Check out the USA today link and you can track expenses and revenue for the CU athletic department. You will notice that CU came out of the year with a $930,602 profit even with only receiving half of the Big 12 revenue, due to the penalty for withdrawing from the conference. CU earned $9,564,214.00 from the Big 12 in TV revenue. CU should make roughly $12,000,000 more in TV revenue with the Pac 12.
  
http://www.usatoday.com/sports/college/ncaa-finances.htm

but if anyone’s still reading this far down the blog, I’d like to make a few points:
1: It’s not an even split among years. I think the deal starts at around $15 million per year and then escalates from there
2: We also have to factor in the operating expenses of the PAC 12 network, so drop another $2 mil or so, initially
3: There’s a very real chance that skiiing will get some exposure, as the PAC 12 network will be scrambling for content. There’s even talk about farming out some airtime to the WAC and WCC and the like
4: The biggest takeaway from this is exposure. Not only for football/ basketball on TV, but also because the PAC 12 is committed to an online ESPN3-like arm as well. This will be outstanding for our Olympic sports and go along way toward fulfilling Dick Tharp’s grandiose visions. I really hope they hire bloggers for every school to try and make their website a daily bookmark for college sports fans.